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Neal Schaffer

Neal Schaffer

Irvine, California

Neal Schaffer is an authority on helping innovative businesses digitally transform their marketing. Founder of the digital marketing consultancy PDCA Social, Neal serves as a Fractional CMO for several companies.

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About the author

Neal Schaffer is a global leader in guiding companies through their digital transformation. A social media strategy consultant, international keynote speaker, and professor of social media marketing and social selling at 3 different universities, Neal plans to publish his 4th book, The Business of Influence, next year and help every business leverage the potential of influencer marketing.

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Pre-orders

543

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$10,860.00

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Success! The Business of Influence has already sold 543 pre-orders , was pitched to 89 publishers , and will be published by HarperCollins Leadership .
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$20 Savvy Marketer

217 readers

Preorder 1 book:
And as a HUGE thank you, you'll get:

• First run copy of The Business of Influence
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book

1 copy + ebook included

Free shipping

$60 Influencer Mastermind Pack

17 readers

Preorder 3 books,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• One month free membership to my new Business of Influence Mastermind, exclusive to those who purchase this package, featuring weekly webinars and coaching calls to allow me to give you hands-on influencer training.

3 copies + ebook included

Free shipping

$200 Free Influencer Marketing Coaching

5 readers

Preorder 10 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• 60 minute personal consulting on influencer marketing for your business or how to become a social media influencer for yourself

10 copies + ebook included

Free shipping

$500 Become Part of The Business of Influence

1 reader

Preorder 25 books,
and you'll be featured in my book!

If you are an influencer, brand, influencer marketing tool, or agency that has a great influencer marketing case study to share, this package ensures that your story - assuming it passes editorial quality control - gets featured in my book.

25 copies + ebook included

Free shipping

$1500 Tap Neal's Brain for Influencer Marketing Advice

1 reader

Preorder 75 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Your case study or product featured in the book, where appropriate
• 8 Hours of Private Consulting with Neal: Whether you're an influencer marketing platform, agency who works - or wants to work with - influencers, or a brand looking to do more with influencer marketing, Neal can help you with customized advice for your specific organization.

75 copies + ebook included

Free shipping

$2500 Host Your Own Business of Influence Workshop

1 reader

Preorder 125 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Invite to workshop led by Neal Schaffer on either leveraging influencer marketing for business or how to become a social media influencer, delivered custom-made for your organization.

125 copies + ebook included

Free shipping

$5000 Hire Neal Schaffer to Speak

0 readers

Preorder 250 copies,
and you'll get:

• First run signed copy
• Free Ebook (PDF, ePUB, MOBI)
• Your name Acknowledged in the book
• Keynote talk, Neal share his unique experience working with large brands such as Microsoft and All Nippon Airways as part of their influencer marketing campaigns as well as working with influencers through his PDCA Social social media agency and offer your audience insight on how everyone can leverage social media to become more influential.

250 copies + ebook included

Free shipping

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Update #12 - [The Business of Influence - Update #12] Free Influencer Marketing Webinar Today + New Podcast + Time to Submit Your Case Studies! Dec. 19, 2018

Hi Everyone!

Just wanted to send you a few quick updates before we head into the holidays...

1) Free Influencer Marketing Webinar - TODAY!

Sorry for the last minute notification, but if you are on my NealSchaffer.com email list or follow me in social media, you would have hopefully seen this information. Just in case, I'm doing a free webinar two hours from now on How to Find and Engage with Your First 100 Influencers. Hope you can make it! You can register here: https://app.livestorm.co/agorapulse/how-to-find-and-engage-your-first-100-influencers

2) In Publisher Negotiations...

I cannot make an official announcement yet, but I have agreed in commercial terms with a major publisher and am now in contract review phase. The contract stipulates that the manuscript will be submitted before the end of the year, so I hope to be able to announce my publisher and publishing timeline in the next 12 days! STAY TUNED!

3) Please Submit Your Case Studies!

For those of you who purchased the $500, $1500 or $2500 package, the time has come for you to submit your case studies for consideration in the book! Please send your case studies, which can be as short or as long as you want (they will not be published as is but worked into the content in an appropriate chapter at an appropriate length), to neal@nealschaffer.com. I must receive your case studies by EOD Monday, December 24th for consideration. Thank you! If you are interested in having your case study featured but did not purchase one of these packages, please email me as well to see how we can upgrade your purchase.

4) Did You Hear My Latest Podcast?

After a business trip around the world, I pondered what role businesses should play in social media. And then it dawned on me: Social media marketing has been going on for ten years, but brands on average still suck at it. Should businesses keep trying to do the same thing? Or is it time for a next generation, new approach to social media marketing that takes into account the fact that we are now entering our second decade of implementing organic social? This episode also includes my latest thoughts on influencer marketing, so make sure you give it a listen here: https://nealschaffer.com/social-media-marketing-2dot0/

That's all for today everyone. Wishing every one of you the happiest of holiday seasons!

Warm regards,

Neal Schaffer

https://nealschaffer.com